Using analytics

Using Analytics to Understand Your Visitors

By Miko Bey | November 20, 2019

Your website visitors are much more than page views. They are people that take various actions (or not) when they get to your site. It’s important to understand as much as you can about them. Due to Google’s powerful network they have a lot of information on your users. You may as well use it to get to know your real audience.

4 Simple Yet Effective Tricks To Increasing Website Sales

By Miko Bey | November 19, 2019

An ecommerce site may rank high in search engines and get a high flow of traffic but have low conversion rates when it comes to online sales. Increasing online sales being the primary goal of every online business, knowing the simple tricks for increasing website sales is imperative.

Nine Common Analytics Mistakes

By Miko Bey | November 18, 2019

If you truly want to improve your business, get more customers and make more sales, then you need to mind your numbers. The metrics behind what is working or not working is very important.

Market Research

How Important Is Market Research to Your Business?

By Miko Bey | November 15, 2019

Understanding your market will ensure that you are providing the right products and services to your audience – products that they need and want. Plus, that you’re pricing them in the most accurate manner at an amount they will gladly pay. Without researching your market, you’re just shooting in the dark.

The Benefits of Using Messenger

By Miko Bey | November 15, 2019

Using Facebook Messenger as a means of advertisement is a way to push potential customers directly without all the hustle and bustle of reeling them in with a traditional advertisement. In short, Messenger allows you to cut out the middleman.

Why Email Marketing?

By Miko Bey | November 14, 2019

Email marketing is not as effective as it used to be. At least, if you’re just sending random emails, then no it’s not. To be more exact, email marketing started to lose its effectiveness once Facebook’s popularity exploded. As of this time of writing, more Internet users spend more time checking their Facebook and Twitter…

Using WordPress to Build a Website

By Miko Bey | November 14, 2019

Do you own a business? Well, it’s about time that you had a website to showcase and advertise what you do and how well you do it.

Is SEO Dead?

By Miko Bey | November 13, 2019

Over the last few years, SEO has been declared dead countless times.  SEO was declared dead first when Panda hit the seen and then again when the Penguin update was unveiled. These were algorithm changes that altered the way that Google ranked and organized the content it found. These updates penalized and de-indexed a large…

Starting Up Your Facebook Ads

By Miko Bey | November 13, 2019

Facebook Social Ads work virally, but rather than being spread in a random fashion, they are placed on Facebook members’ pages, based on their profile data. This can make them a powerful sales aid for marketers especially as this current decade comes to a close. Mobile devices are now replacing personal computers at the rate…

How To Simplify Your Social Media Marketing Strategies

By Miko Bey | November 12, 2019

Social media marketing strategies can get incredibly complicated. There always seems to be so much to do and so little time. However, there are ways to keep it simple once you know how. 1. Know your niche. The niche research you did when you first started your business should have revealed your people’s interests, pain…

The Importance of Making Your Website Responsive

By Miko Bey | November 12, 2019

It used to be that the only way that websites were accessed was from a desktop computer. Then, everything started shifting towards laptops because they were portable. Now, just about everyone has a mobile phone with web surfing capabilities. So, has your website been able to keep up? If not, here are some reasons why…

Eight Reasons Your Business Needs a Website

By Miko Bey | November 11, 2019

Are you a brick-and-mortar business? How do customers find you aside from walking or driving past your door? Are you still using outdated tools at a premium price to reach an audience that isn’t there?

What to Look At When Conducting Market Research

By Miko Bey | November 11, 2019

When you’re conducting market research, it’s important to be aware of what you’re looking at and looking for. The more you’re ready in advance before you start your research, the more likely it is that your research will be accurate. Define Your Problem When you start conducting market research, you need to first define the…

How to Write Attention-Catching Email Subject Lines

By Miko Bey | January 24, 2019

A great email title should jump off the page, grab a hold of your reader’s attention and almost force them into opening the email. A poor title on the other hand will easily be skimmed over and lost. How do you write a title that grabs attention? Here are a few tips.

Seven Blog Article Templates for When You Run Out of Writing Ideas

By Miko Bey | January 23, 2019

It’s quite common for blog writers to run out of ideas every once in a while. When that happens, instead of staring at your computer screen for hours, why not try writing an article using one of these seven proven article templates?

Balancing Your “Work From Home” Business

By Miko Bey | January 22, 2019

With so many young people trying to work from home on the Internet it is amazing just how many of them really do not have the slightest idea of the workload they have got themselves into. Many of these people did not even sit down and assess what it is that they see as reasonable personal goal. This is a huge mistake on their part. You must know what you want in order to find a way to obtain it. It must be clear to everyone willing to jump into the Internet marketing world…

Marketing Strategies for Facebook

By Miko Bey | January 21, 2019

If you are looking to market your business through Facebook, there are some strategies out there that can help. Regardless of what business you’re in, these strategies may prove helpful in getting the word out about your products. Here are some of the better-known marketing tools and tips available for Facebook users.

Finding Your Voice: How to Express Personality Online

By Miko Bey | January 18, 2019

When’s the last time you enjoyed listening to someone who sounds generic? It just doesn’t happen. People love listening to speakers like Chris Rock, Tony Robbins and Jon Stewart because they’re dynamic and their personality shines through.

Writing Your Welcome Autoresponder (You Know? That First Email?)

By Miko Bey | January 17, 2019

Your welcome autoresponder is your crucial chance to make a first impression on your reader. If you have a great welcome message, subscribers will read it, be impressed by the quality and continue to open your emails in the future. With a poor welcome message, they may very well never open your emails again.

6 reasons to hire a digital marketing firm

By Miko Bey | January 16, 2019

A digital marketing company knows how to structure different techniques over time to accomplish optimum benefits for their clients. This expert in online marketing understands the best ways to manage the brand name image of your company, how to associate with prospective consumers to excite their attention and aim to build commitment to the brand, knows the best hours to release either in article, on the site or in socials media.

Building Your Business With Facebook

By Miko Bey | January 15, 2019

You’ve done it through SEO, social networking, press releases, article marketing and perhaps even a pay-per-click campaign like Google AdWords. Basically, you’ve tried all the traditional methods that help online business catch on like a gust of wind. But have you thought about FACEBOOK advertising yet? If not, you may not be aware of this relatively latest source of targeted customers — the kind who you may not be able to reach by traditional way.

Five Ways to Find Great Article and Blog Post Topics

By Miko Bey | October 20, 2018

There comes a time in every online marketer’s life when they run out of things to write about. There are many solutions to this problem. You can hire someone to come up with ideas for you. You can hire someone to write the content for you, too. You can even purchase PLR. These are all…

Networking on Facebook to Boost Your Business

By Miko Bey | August 7, 2018

What exactly is “networking” and how can it help your business?

How To Use Mobile Marketing To Your Advantage

By Miko Bey | August 6, 2018

Mobile marketing is crucial to overall digital marketing success. With that being said it is a field that is becoming that much more competitive each day. If you want to stay ahead of the game with mobile marketing then you’re going to want to fill your mind with as much information as you can about…

Facebook Ads vs Google Adwords

By Miko Bey | August 3, 2018

Using Facebook for advertising is different than Google Adwords. In order to gain a steady and highly targeted traffic stream, you need to know strategies that can pay off in this arena.

From Start to Profit: The Typical Lifecycle of a Blog

By Miko Bey | August 2, 2018

Most blogs go through a fairly predictable lifecycle from start to profitability. To make it to the point where your blog is making significant income, you’ll need to go through all of these stages. Each and every stage has its own challenges and rewards. Here are the five stages every profitable blog needs to go…

The Importance of Reputation Management

By Miko Bey | August 1, 2018

The process of encouraging satisfied customers to share their opinions online is what is known as reputation management. We provide this service for many of our clients. And, it can have a tremendous impact on their marketing success.

5 Methods to Digitally Transform Your Small Company in 2018

By Miko Bey | July 31, 2018

It no longer matters if you’re running a small cafe or an office of 200 professionals. Investing in a digital strategy is no longer an option – it’s imperative if you want to maintain a competitive advantage as a business.

Three Simple Rules for Great Website Content

By Miko Bey | July 30, 2018

Want to write great website content but you’’re not sure how? There are only a handful of things that differentiate great content from not so great content. Learn to master these few tactics and improve your content.

Opt-In Page Tips for Maximum Sign-Ups

By Miko Bey | July 27, 2018

A great opt-in page can generate opt-ins as high as 30% of the time. However, a poor opt-in page can generate opt-ins less than 10% of the time – sometimes even no opt-ins at all.