There comes a time in every online marketers life when they run out of things to write about. There are many solutions to this problem. You can hire someone to come up with ideas for you. You can hire someone to write the content for you, too. You can even purchase PLR. These are all…
What exactly is “networking” and how can it help your business?
Mobile marketing is crucial to overall digital marketing success. With that being said it is a field that is becoming that much more competitive each day. If you want to stay ahead of the game with mobile marketing then you’re going to want to fill your mind with as much information as you can about…
Using Facebook for advertising is different than Google Adwords. In order to gain a steady and highly targeted traffic stream, you need to know strategies that can pay off in this arena.
Most blogs go through a fairly predictable lifecycle from start to profitability. To make it to the point where your blog is making significant income, you’ll need to go through all of these stages. Each and every stage has its own challenges and rewards. Here are the five stages every profitable blog needs to go…
The Power of Reputation Management The process of encouraging satisfied customers to share their opinions online is what is known as reputation management. As a leader in digital marketing in Fort Collins, we provide this service to many of our clients. And, it can have a tremendous impact on their marketing success. Consider this: Which…
It no longer matters if you’re running a small cafe or an office of 200 professionals. Investing in a digital strategy is no longer an option – it’s imperative if you want to maintain a competitive advantage as a business.
Want to write great website content but you’re not sure how? There are only a handful of things that differentiate great content from not so great content. Learn to master these few tactics and improve your content.
A great opt-in page can generate opt-ins as high as 30% of the time. However, a poor opt-in page can generate opt-ins less than 10% of the time – sometimes even no opt-ins at all.
Do you know why they call it Salesforce? Due to the fact that your sales group needs to be required to use it.
Every market these days has competitors. The number grows daily, making it harder for a business that does not follow a structured online marketing plan, to reach the top positions in Google or distinguish themselves from their competition. If you want/need your business to sell, you need to hire a digital marketing firm.
If you’re launching a new product or going for a special sales push, there are a few things you can do that’ll virtually guarantee a higher response rate. These things include split testing email headlines, amping up excitement before the launch and taking advantage of the “crowd effect.”
Search Engine Submission and Ranking are the two basic parts to a low cost web site promotion. Both of the parts have the same effect on the market of the web site for your products and services presented in your web site catches the peoples attention.
As a business owner you’re called on to manage a variety of tasks. Because CONTENT IS KING (and the Story is Queen), one of those tasks is writing. You have content to create. This can be a scary and potentially overwhelming concept. Many people fear writing or put it off because they dont consider themselves to be writers.
Social media is incredibly important for your online presence. A good social media strategy can help your business become more trusted, increase the number of customers, and boost your revenue. Sounds great doesn’t it? Unfortunately, you can’t reap the rewards without first planting your seeds and nurturing them into fruition. Follow these five tips and you will be on your way to reaping the rewards your business deserves!
We all have fears and we need to learn how to overcome them. Find out how you can banish your fear of selling your services and products.
There are plenty of unconventional advertising methods that work. Many businesses fall into the trap of doing nothing but traditional advertising. However, thinking outside the box is often great for generating interest. Here are two tips that work: Free workshops or seminars These are excellent ways to get the word out about your company. When…
Economic and political landscapes adapt and change over time, and so your marketing strategy should be agile and responsive to cope with evolving scenarios.
Customer engagement is a very important component of any sales strategy. It’s important that customers have a variety of ways to engage with you. There are many channels today that open engagement opportunities – such as social media, email, blog post comments, customer relationship management systems, and more. The trick is to engage with your customers in all the ways you’re able to do it.
Everyone knows that in order to have a successful business, it’s important to employ good marketing strategies. While there are many ways to market your products, email marketing is a great way to utilize the internet and reach an unlimited target market. Read on to discover ways to use email marketing in your business.
Analytics can tell you what happened, why it happened, what will happen and how you can make it happen. ‘It’ consists of any goal that you’ve set for your business. Using analytics to inform you about these issues will help you make your business even more prosperous.
If you are a small business owner, you have probably heard that it is not unusual for your company to operate at a loss. This is not ideal, undoubtedly, you probably feel like you can do much better. How? Follow these ideas to stop your small service from hemorrhaging cash.
Link baiting is basically the process of creating content with the specific purpose of it getting linked to. It’s often content that’s shocking, surprising, funny or counterintuitive. Viral elements are also sometimes built into the content. Here are two examples of successful link baiting techniques, along with why it works and how you can duplicate…
There is more to Facebook than friends and contacts! Advertising with Facebook is an up-and-coming way to enhance your business. If you’d like to consider advertising with Facebook, here are some tips on how to make it work for you.
Fake is the brand-new currency of the web. Fake views. Fake likes. Fake listens. Phony traffic. Phony followers. Seriously!
When is the optimal time to email your list? What’s the optimal frequency? These are two key factors to running a well-read and responsive email list. Email at the wrong times and your emails either won’t get opened or your sales letters won’t convert. Email at the wrong frequency and you risk either burning your…
If your website goals are falling flat, you may want to take a look at your landing page. Your landing page is the home page for your website. It’s the page most people ‘land’ on when they come to your website.
What are your website goals? Do you have any? Presumably you want to make money, but how? Does each page on your site have a goal? If so, does the goal of the page also support your ultimate website goal?
Website analytics are there to help you track and measure various parameters of your website. But, they can also help you ensure that your website is completely optimized in every aspect – including layout, speed, SEO, and more. For example, with Google Analytics you can create many different reports to help you understand the health of your website.
I found a great video on YouTube explaining how to configure VAT in WooCommerce. I thought it would be useful for client’s in the UK and the Caribbean where VAT is ubiquitous.